Conventional household cleaning products are among the most chemical-laden items in the average New Zealand home. From bathroom cleaners to laundry detergents and dishwashing liquids, mainstream products typically contain a cocktail of synthetic fragrances, preservatives, surfactants and disinfectants that can irritate skin, affect hormone balance and pollute waterways. The good news? Switching to natural cleaning products is easier than ever.

Why Conventional Cleaners Are a Problem

Many common household cleaning chemicals fall into categories of concern for health-conscious families. Synthetic fragrances are one of the biggest issues — a single "fragrance" ingredient can contain dozens of undisclosed chemical compounds, some of which are known hormone disruptors or irritants.

Bleach-based products produce chlorine gas as a byproduct and can react with other common household chemicals to form harmful compounds. Antibacterial cleaners containing triclosan or quaternary ammonium compounds are linked to antibiotic resistance and environmental toxicity.

For families with babies, young children or anyone with sensitive skin, the case for switching to natural alternatives is particularly strong.

What to Look for in Natural Cleaning Products

When choosing natural household cleaning products, look for these characteristics:

Plant-derived surfactants — cleaning agents derived from coconut or other plant sources rather than petroleum.

Essential oil-based fragrances — where fragrance is used, it should come from pure essential oils, not synthetic fragrance compounds.

Biodegradable formulas — products that break down safely in waterways without leaving persistent chemical residues.

Free from phosphates, chlorine bleach, synthetic fragrances and parabens.

Natural Cleaning Alternatives That Actually Work

Multi-purpose spray: White vinegar diluted with water is a surprisingly effective cleaner for kitchen benches, bathroom surfaces and glass. Add a few drops of tea tree or lavender essential oil for added antimicrobial properties.

Laundry: Soap-nut based laundry liquid or powder is a genuinely natural alternative that cleans effectively without synthetic detergents or fragrances.

Dishwashing: Plant-based dishwashing liquids cut grease effectively without harsh chemicals. Look for formulas that are dermatologically tested and free from synthetic dyes.

Air freshening: Instead of aerosol air fresheners, use an essential oil diffuser. This keeps your home smelling fresh using pure botanical oils instead of synthetic fragrances.

Making the Switch Gradually

You don't need to throw out everything at once. As each conventional cleaner runs out, replace it with a natural alternative. Start with the products you use most frequently and the areas of greatest exposure — kitchen, bathroom and laundry.

At Family Products, we stock a range of natural household cleaning and home products to help your family create a cleaner, healthier living environment. Browse our household range and take the first step toward a non-toxic home today.